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More Zoom, Less Gloom var DCscript = 'ent.franchises/article;article=217710';Franchises for Sale|Women Entrepreneur|Subscribe|Newsletters|Follow: Give the gift of Entrepreneur Magazine HomeAsk EntrepreneurGrow Your BizBusiness Ideas Franchises & OpportunitiesBuy a Franchise Guide2011 Franchise 500Home Based 101Low-Cost 100Top New FranchisesFranchises for SaleVideoTools & ServicesFind VendorsBusiness, Legal FormsIncorporate/LLCColleges & Business SchoolsFranchise Your BusinessBusiness Plan ProCommunityBlogs Starting a Business Money Sales & Marketing Franchises Franchise 500 Homebased Low Cost Top 10 Lists Top New Global Fastest-Growing How to Buy a Franchise Add A Listing Update Your Listing Biz Opportunities Home Based Biz Online Business Management Human Resources Technology Work Life Magazine MobileEntrepreneur Assist More ResourcesBusiness CalculatorsCollege SearchFranchise Your BizColumnistsBusiness FormsStartup BooksFree Trade MagazinesClassifiedsTrade JournalsEncyclopediaSlideshowsGet the Magazine Home > Franchises > More Zoom, Less Gloom More Zoom, Less GloomOnce again it's the economy that is shaping the franchising outlook -- but this time for the better. December 12, 2010
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Franchise 500: The RankingSlideshow: The Top 10 FranchisesWhy Hampton Hotels Is No. 1Back to Basics: Trends Shaping FranchisingUnderstanding the RankingFast Facts About the Franchise 500

What does it take to make it to the top of the franchising heap in a time of economic pessimism? As Entrepreneur's 32nd Annual Franchise 500® reveals, it's quality accommodations for frugal-minded travelers (complete with free waffles).

The recession mentality has prompted similar innovation and strategic transformation throughout the franchising world--resulting in some shake-ups and surprises to this year's rankings. In addition to a new player being in the No. 1 spot, a familiar competitor is back in the Top 10 -- after a 25-year absence.

Belt-tightening also has sparked a new, smarter focus on giving consumers what they crave: affordable products and services they can't live without, whether that's a value meal for seniors or a luxury massage for less.

And speaking of good and cheap, check out our 10 promising franchises for less than $20,000 (one is less than $3,000), as well as our guide to making them profitable. We also tell you how to craft a stronger disclosure document and how social media can get your franchise more friends.

Shake-ups are good: It means change is happening. And this year, the theme in franchising is change.

Related ArticlesThe Outlook for Franchising in 2011How I Did It: Three Franchisee Success StoriesWill I Make Money As a Franchisee?10 Franchises for $20K (Or Less)More Fast-Food Franchises Go Lean10 Things I Hate About Your Franchise Disclosure DocumentBy the Numbers: The Census Report on FranchisesSocial Climbers: How Franchises Are Using Social Networking Print Email Share Tweet Follow us on Twitter Get the MagazineConnect with EntrepreneurBecome a fan on FacebookFree apps for iPhone and iPad Marketplace
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